![]() ![]() In 2004, Mountain Dew Baja Blast launched at Taco Bell - and now, 15 years later, it has become an institution all its own. This isn’t the first time Mountain Dew has released a flavor exclusive to a specific fast food restaurant. The flavor does sound unique - peach sodas tend to be somewhat rarer than many other varieties - so even if you’re not a fizzy drink kind of person, it still might be worth trying at least once, even if it’s just for the novelty of it. Meanwhile, Redditor u/ATownAndrew posted a short review to the soda-centric subreddit r/ToFizzOrNotToFizz back in April, comparing it favorably to Peach Fanta. Taste-wise, it does appear to be on the sweeter side, according to early reviews the Impulsive Buy, which tried it back in May, thought it was a little “toothaching,” although the food review site also stated that the “shocking sweetness” did pair well with KFC’s saltier offerings. “To come together on an exclusive product - Sweet Lightning - is a thrill, and we look forward to delighting our customers' taste buds and pushing the envelope on creativity.” “Like KFC, MTN DEW is inspired by bold ideas and flavors, making this an authentic relationship from the start,” Nicole Portwood, vice president of marketing for Mountain Dew, said in a press release. Orange-yellow in color, it features flavors of peach and honey - and once it arrives, it’ll be part of the permanent menu at KFC. Like its name might imply, Sweet Lightning is a bright and punchy soda meant to “electrify” KCF’s drink lineup, according to a press release. ![]() Or, more accurately, almost here, since it won’t be available nationwide until July 1. By April, Sweet Lightning had been spotted in the wild - and now, it’s finally, officially here. News of Sweet Lightning first leaked a few months ago, with a handful of fan sites noting that a number of new Mountain Dew flavors - including Liberty Brew, which also became available recently - were on the way for 2019. ![]() Soda fountains at the classic fried chicken chain will begin to carry the drink nationwide starting on July 1, though, so if you’re based in the United States, odds are you’ll be able to get your hands on the new flavor soon. There’s a catch, though: It’ll only be available at KFC restaurants. But Mountain Dew people seem to have a particularly strong allegiance to their soda of choice - which means that, if you yourself are a Mountain Dew person, you’ll be pleased to know that a new Mountain Dew flavor, Sweet Lightning, has just arrived on the scene. The beverage will be served permanently at KFC locations nationwide.Ĭontact Ben Tobin at or follow on Twitter strong local journalism by subscribing today. KFC and Taco Bell are both subsidiaries of Yum Brands, a Louisville-based fast food company. This marks the second time that Mountain Dew has partnered with a quick-service restaurant - the first time being with Taco Bell to provide the "Baja Blast" drink, starting nearly 15 years ago. Sweet Lightning is the first exclusive beverage to be offered at KFC, according to the release. Mountain Dew responded with interchanging emojis of a drink with a straw and two hands shaking one another.Īfter a series of back-and-forth tweets, KFC tweeted, "This pre-planned social media interaction went off without a hitch! Brought to you by Sweet Lighting, only available at KFC." KFC initiated the interaction by tweeting emojis of drumsticks at Mountain Dew. To raise awareness of the drink, Mountain Dew created a new pitchman named Sweet, a Southern and yellow-suit wearing gentleman who is "smooth and lighting-fast enough to become a mainstay at KFC," according to the release.īefore the official announcement Tuesday, KFC and Mountain Dew hinted at the release of Sweet Lighting Monday on Twitter. "And like our world-famous fried chicken, Sweet Lightning will keep fans coming back for more." "With the addition of Sweet Lightning, we now have a drink that is as unique to KFC as the Colonel's secret blend of 11 herbs and spices," Andrea Zahumensky, chief marketing officer of KFC U.S., said in a statement. The refreshment contains "a punch of peach and a touch of honey flavors" and will "brighten up each and every one" of customers' taste buds, according to a press release. The companies announced Tuesday morning that they are teaming up to provide "Sweet Lightning," a beverage that will be available exclusively at KFC restaurants nationwide by July 1. KFC's new partnership with Mountain Dew is nothing short of sweet. ![]()
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